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Nairobi Fashion Market 2014

Last week was a week of firsts: Not only did Soko launch delivery in Kenya, but we also had our first Kenyan storefront at Nairobi’s Fashion Market 2014.

The weekend was my first taste of seeing Nairobi fashion as well.
I was happily surprised by its global influence. I could see in the styles a sprinkle of the West as well as a dash of South Asia.

Some personal styles that stuck out were those welcoming the Spring with bright neons:

A modern take on African wear was also evident:

(The last photo features a an African-printed fannypack by our dear friends at Boutique Mahali!)

Additionally some men had a great eye for accessories:

The most riveting thing from the weekend? The local excitement around the Soko products! Many of the attendees of #nfm said that Soko was one of the best booths at the event. Yeah, #sokolove!